
Cycling BC is proud to announce a new partnership with Good Day Optics, a Canadian eyewear brand creating high-performance sunglasses and goggles for cyclists, skiers, snowboarders, and mountain bikers.
Starting today, all Cycling BC members will enjoy 15% off Good Day Optics’ premium eyewear—and with every purchase using the Cycling BC member promo code, Good Day Optics will donate 15% of sales back to Cycling BC to support provincial cycling programs. Cycling BC’s High Performance athletes will have access to Prodeal discounts and bundled pricing, providing them with additional benefits.
“We’re thrilled to team up with Cycling BC,” said Jared Szuch, Founder and Ski-EO of Good Day Optics. “Together, we hope to create positivity and optimism by offering Cycling BC members exclusive savings, and by giving back a portion of promo-code sales, we’re ensuring more Good Days for Cycling BC members on and off the bike.”
“Supporting Canadian businesses is important in building a thriving and connected cycling community,” said Jerrick Barroso, Communications Manager at Cycling BC. “By partnering with Good Day Optics, we celebrate Canadian entrepreneurship and strengthen connections between riders and homegrown businesses.”
Good Day Optics is driven by a simple mission: help people find more Good Days through durable gear, community and adventure. Their modular designs enable riders to easily swap lenses and frames to accommodate different rides and weather conditions. Their unmatched lifetime warranty offers to repair or replace damaged or lost eyewear—no questions asked. Additionally, their products are designed and supported by riders who are familiar with our Canadian trails, and each product is named after a woman with an inspiring story behind them.
To access the Cycling BC member benefits discount with Good Day Optics, please visit the membership benefits area on the Cycling BC website.